Client: Facebook

Agency: Byte London

Art direction


Motion graphics


Facebook invited 4 agencies to pitch a creative solution for a national campaign aimed at encouraging media planners to use Facebook and Instagram stories in their media campaigns.


Our winning pitch, uses chemical reactions as a metaphor to show the boost stories can add to your campaign - all you need to do is: "Simply Add Stories". I worked from pitch to final delivery, editing with Phantom Flex 4k footage, delivering video assets across DOOH and social platforms.


Photography and Motion Capture: Josh Excell

Co-art direction: Richard Roche

Creatives: Millie Chipperfiled & Tom Hamilton

Producer: Jess Sery

Accounts: Lauren Downer & Ali McCintock

Music: Thomas Pink

Colour: Cheat

Date 2019

© 2015-20 Romany Rowell