Agency: Byte London
Facebook invited 4 agencies to pitch a creative solution for a national campaign aimed at encouraging media planners to use Facebook and Instagram stories in their media campaigns.
Our winning pitch, uses chemical reactions as a metaphor to show the boost stories can add to your campaign - all you need to do is: "Simply Add Stories". I worked from pitch to final delivery, editing with Phantom Flex 4k footage, delivering video assets across DOOH and social platforms.
Photography and Motion Capture: Josh Excell
Co-art direction: Richard Roche
Creatives: Millie Chipperfiled & Tom Hamilton
Producer: Jess Sery
Accounts: Lauren Downer & Ali McCintock
Music: Thomas Pink